Alipay+ Super App PlatformAlipay+ Super App Platform

Supply list

ASAP presents a wide range of content supplies by category, such as services, stores, movies, and tickets. You can manage these content supplies on the Supply Management page, where you can create, edit, activate, or deactivate services, view content details, and manage tags. You can also add tags for content supplies in batches.

Before you begin

Ensure you have configured the approval process details for the Wallet Content Activation/Edit/Deactivation process, including the approvers and required steps, on the Admin > Approval Management > Approval Processes page. This configuration is required for creating, editing, activating, and deactivating a service.

Manage services

Refer to the following sections to learn about the services you can manage for each wallet:

Alipay+ and AlipayHK

Manage SERVICE

Note: This supply is available for AlipayHK only.

To manage services, log in to the ASAP console and go to Asset > Supply Management > Supply List.

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Create a service

To create a service, take the following steps:

  1. On the Service page displayed by default, click Create on the right side of the screen.

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  1. Complete the required information on the Create Service page. It is divided into two main sections:
    • Content Info: Information provided by the merchant that describes or identifies the features of a specific content item.
    • Tag Info: Information related to content management. Fields in this section must support search functionality. Changes to these fields do not trigger risk-control tasks.

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For detailed explanation of each field, see the following table:

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Field name

Description

Merchant Name

Enter a full merchant name or search and select a merchant from the drop-down list.

Account ID

The merchant’s contracted account ID. After selecting a merchant, the system will automatically manage all account IDs under that merchant.

Service Name

Enter a custom service name based on your business scenario.

Redirect URL

Enter the address to which consumers will be directed when they interact with the merchant in the wallet app. Valid values:

  • H5: Enter the URL of an HTML5 page.
  • Custom URL: Enter the URL of a landing page in the wallet app.
  • Mini Program: Select a mini program from the Mini Program Name drop-down list. Only the mini programs associated with your selected merchant will be displayed in this list. If you do not specify URL Parameter and Query Parameter, the homepage of the selected mini program appears when consumers interact with the merchant. If you specify the parameters, consumers will be directed to the specified mini program page.

Note: You can consult the mini program developer for the redirect URL.

External Categories

Select the category that best the business to facilitate service content selection and task delivery.

Description

Enter a description for the service.

Keywords

Customize keywords or select AI-recommended keywords for the service. Ensure at least one keyword is configured in the default language.

To add keywords in other languages, click image.png next to the field. To remove keywords in a specific language, click image.png. Services will be selected for delivery based on the configured keywords.

Content ID (External)

Enter the content ID. If the content is imported from a different platform, enter the content ID assigned by the platform.

Service Details

Enter details about the service.

Tag

Select tag values for the displayed custom tags. Appropriate tagging ensures precise content selection and delivery.

Note: Only tags associated with the service content type will appear on this page. For details about how to add tags for content, see Add a tag.

  1. Optional: Click the "+" icon at the top of the screen to add multi-language support. Then, configure the information as needed.

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  1. Click Save. The system verifies whether your configurations are complete and valid. If they are, a confirmation dialog box will appear.
  2. In the dialog box, click Save and Submit for Activation.

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The service is then submitted for activation approval. Once approved, the service undergoes a risk check. If it passes, the service will be activated and ready to be delivered.

View service details

All created services are displayed on the Service page. You can filter services by service name, merchant name, candidate status, or service keywords. To view the details of a service, click Details in the Actions column.

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The Details page contains the following five sections:

    • Associated Entity Info: Contains IDs of related external entities. For example, if the entity type is store, the store ID will be listed here.
    • Content Info: Same as the Create page, provided by the merchant to describe or identify content features.
    • Basic Info: System-level information such as content version, status, and other identifiers.
    • Tag Info: Same as the Create page, used for content management and search functionality.
    • Display Space Info: Publicly available service information.

Note:

  • Candidate status indicates the status of the candidate version created when you edit an activated or deactivated content item from the official version.
  • You can select multiple values for Null Field to filter the content displayed. For example, if you select Service Keywords and Candidate Status, services whose keywords or candidate status are null will be displayed in the service list.

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Edit a service

You can edit the basic information and custom tags of services if necessary. To edit a service, take the following steps:

  1. On the Service page, locate the service you wish to edit and click Edit in the Actions column to modify information configured for the service or custom tags.

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  1. On the editing page, locate the Tag Info section via the navigation pane on the right. This feature is primarily designed to assist wallet operators in editing large-scale model tags efficiently. Update the information as needed and click Save.

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  1. In the displayed dialog box, click Save and Submit for Activation. The service is then submitted for activation approval. Once approved, the service undergoes a risk check. If it passes, the service will be activated and ready to be delivered.

Note: Services in Under Review status cannot be edited.

image

Activate a service

Only activated content can be used for selection and delivery. To activate a service, take the following steps:

  1. On the Service page, locate the service and choose image.png > Activate in the Actions column.

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  1. In the confirmation dialog box, click Activate.

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The service is then submitted for approval. Once approved, the service enters the risk control module for assessment. If no risk is detected, the service can be used for content selection and delivery. For more information, see Risk control.

Deactivate a service

To deactivate a service, take the following steps:

  1. On the Service page, locate the service and choose image.png > Activate in the Actions column.

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  1. In the confirmation dialog box, click Deactivate to submit a deactivation request. Once approved, the service will be deactivated and unavailable for content selection or delivery.

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Manage APP

To manage apps, log in to the ASAP console and go to Asset > Supply Management > Supply List > APP.

Note:

  • Only ASAP operators and wallet admins can create, edit, activate, deactivate, or delete an app.

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The page lists all app supply records under the current tenant and supports searching by the fields described in the following table:

Field name

Description

App ID (Internal)

The auto-generated app ID by the ASAP platform.

App Name

The manually-entered name of the app.

App ID (External)

The manually-entered app ID.

App Category

The manually-entered category of the app. Allows selecting multiple categories.

App Keywords

The manually-entered keywords. Supports Traditional Chinese, English, and Simplified Chinese.

Status

The status of the official version:

  • Pending Submission: Content is waiting to be submitted for approval.
  • Activation Under Review: Content has been submitted for activation and is awaiting review.
  • Pending Risk Check: Content has passed manual approval and is awaiting risk check.
  • Activated: Content is activated and can be delivered.
  • Deactivation Under Review: A deactivation request has been submitted and is awaiting review.
  • Deactivated: Content has been deactivated and cannot be delivered.
  • Deactivated - Risk Check Failed: Content did not pass the risk check, and has been deactivated and cannot be delivered.

Candidate Status

The status of the candidate copy created when editing the official version:

  • Pending Submission: The candidate version is waiting to be submitted for approval.
  • Under Review: The candidate version has been submitted and is awaiting approval.
  • Approval Rejected: The candidate version was rejected and can be edited and resubmitted.
  • Pending Risk Check: The candidate version has passed manual approval and is awaiting risk control inspection.
  • Rejected by Risk Check: The candidate version failed the risk check and was rejected. It can be edited and resubmitted.

Merchant Name

The name of the merchant who owns the app. To find a specific merchant, search by their official name or display name.

Account ID

The unique identifier for the operational account used for fund settlements. A single merchant can have multiple account IDs.

Created By

The user who created the app.

Created At

The creation time of the app.

Edited By

The user who last edited the app.

Edited At

The time of the last edit.

Null Field

Filters for records with empty fields. Allows filtering for null values in Candidate Status and App Keywords fields.

You can view details, activate, or deactivate an app from the Actions column.

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Refer to the following table for details of each action:

Actions

Description

Details

Click to open the APP details page.

View Services

Open a pop-up displaying the services linked to the app. The button is disabled if no services are linked.

Activate

Visible for deactivated apps. This action initiates the activation approval workflow. The app is activated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Deactivate

Visible for activated app. This action initiates the deactivation approval workflow. The app is deactivated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Delete

Available when the app status is Pending Submission or Deactivated. Deletion is only allowed if all linked services are in a deactivated state. When an app is deleted, all its linked services are deleted as well.

Edit Tags

Visible to ASAP Admin only. This action appears when the status is Pending Risk Check/Activated/Deactivated/Deactivated — Risk Check Failed, and opens the AI tagging page upon being clicked.

Create an app

To create an app, take the following steps:

  1. Navigate to Asset > Supply Management > Supply List > APP, then click Create in the top-right corner.

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Alternatively, navigate to Asset > Merchant Growth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the APP tab, and click Create.

Note: When creating an app from the merchant hub, the Merchant Name field defaults to the current merchant and cannot be edited.

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  1. Complete the required information on the Create App page.

Note:

  • The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.
  • The newly created app will appear on the app list after submission. If not, refresh the page.
  • For first-party and second-party service providers, identify the corresponding merchant entity and account ID before creating the app. For example, in the Alipay+ HK, the merchant entity for Amap Taxi is ALIPAYHK, and its account ID is the ID used for signing and settlement in Hong Kong.

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For detailed explanation of each field, see the following table:

Field name

Description

Merchant Name

Enter and select the merchant name or display name. This field cannot be edited after submitting.

Account ID

Enter the unique identifier for the operational account used for fund settlements. A single merchant can have multiple account IDs.

APP Type

Select Mini Program if it is an ASAP platform mini program; select H5/Native App for others.

App ID (External)

Enter the corresponding App ID.

App Name

Enter a unique name up to 1024 characters.

App Description

Enter the details up to 5000 characters.

Link URL

Enter a link that starts with http:// or https:// for the mini program or H5/native app. Up to 2048 characters allowed.

Yes

App Logo

Mandatory for Traditional Chinese and optional for other language configuration. The logo should fit the following requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 180 x 180 px.
  • Maximum size: 1 MB

Service Provider Type

Select the service provider type:

  • First-party for services operated by AlipayHK.
  • Second-party for services operated by Ant Group, such as Alipay+ Rewards and Alipay+ Voyager.
  • Third-party for external services, such as DiDi.

Category

Select the corresponding category.

App Image

Optional. The image size should follow the below requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 300 x 300 px
  • Maximum size: 1.5 MB

Service Time

Optional. Select the service time with the dropdown option:

  • Daily Service Hours: If operating hours vary daily, select this option and enter Monday to Sunday hours.
  • 7×24: Service operates 24 hours a day, 7 days a week.
  • Specific Service Dates: If long-term service dates apply, select this option and enter date and time.

Service Provider

Optional. Enter the service provider's name.

Service Location

Optional. Select Global for worldwide service. If the service is limited to specific areas, select the Specific Region. Multiple selections are allowed.

Main Title

Optional. Enter a descriptive title for marketing scenarios up to 5000 characters.

Subtitle

Optional. Enter a descriptive subtitle for marketing scenarios up to 5000 characters.

Available for Search

Optional. Select Yes if the app can be searched by users. Otherwise, select No.

Cross-wallet Delivered to CN Mini Program

Optional. Select Yes if it can be delivered to mini programs in Mainland China wallets. Otherwise, select No.

Allow Favoriting

Optional. Select Yes if users can add this app to their favorites. Otherwise, select No.

Allow Engagement Tracking

Optional. Select Yes if user engagement can be tracked. Otherwise, select No.

Keywords

Optional. The default language is Traditional Chinese, and it also supports English and Simplified Chinese if you want to add more languages. The AI model will recommend keywords based on the other fields you have entered. You can edit these recommendations manually.

  1. After filling in the fields correctly, click Save to submit the content for activation approval. Once approved, the app undergoes a risk check. If it passes, the app will be activated.

Edit an app

To edit an app, navigate to Asset > Supply Management > Supply List > APP, then click Details to start.

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Alternatively, navigate to Asset > MerchantGrowth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the APP tab, and click Details.

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On the app detail page, click Edit Basic Info to open the editing page.

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After filling in the fields correctly, click Submit to submit the changes for activation approval.

Note:

  • The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

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You can discard a candidate app while it is in any of the following statuses:

  • Pending Submission
  • Rejected by Risk Check
  • Approval Rejected

Discarding a candidate permanently deletes its data. Discard candidates when they are no longer needed.

Activate or deactivate an app

Navigate to Asset > Supply Management > Supply List > APP, then click Activate or Deactivate under the Actions column.

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A confirmation dialog will appear. Click Activate or Deactivate button to initiate the approval request.

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Manage SERVICE_NEW

To manage a service, log in to the ASAP console and go to Asset > Supply Management > Supply List > SERVICE_NEW.

Note:

  • Only ASAP operators and wallet admins can create, edit, activate, deactivate, or delete services.

Screenshot 2026-01-16 at 9.17.57 AM.png

This page displays all services for the current tenant. Refer to the following table for each search field:

Field name

Description

Service ID

A unique ID auto-generated by the ASAP platform.

Service Name

The manually-entered name of the service.

Service Category

The manually-assigned category of the service. Allows multiple selections.

App Name

The app associated with the service.

Service Keywords

The manually-entered keywords. Supports Traditional Chinese, English, and Simplified Chinese.

Status

The status of the official version:

  • Pending Submission: Content is waiting to be submitted for approval.
  • Activation Under Review: Content has been submitted for activation and is awaiting review.
  • Pending Risk Check: Content has passed manual approval and is awaiting risk check.
  • Activated: Content is activated and can be delivered.
  • Deactivation Under Review: A deactivation request has been submitted and is awaiting review.
  • Deactivated: Content has been deactivated and cannot be delivered.
  • Deactivated - Risk Check Failed: Content did not pass the risk check, and has been deactivated and cannot be delivered.

Candidate Status

The status of the candidate copy created when editing the official version:

  • Pending Submission: The candidate version is waiting to be submitted for approval.
  • Under Review: The candidate version has been submitted and is awaiting approval.
  • Approval Rejected: The candidate version was rejected and can be edited and resubmitted.
  • Pending Risk Check: The candidate version has passed manual approval and is awaiting risk control inspection.
  • Rejected by Risk Check: The candidate version failed the risk control inspection and was rejected. It can be edited and resubmitted.

Merchant Name

The name of the merchant who owns the app. To find a specific merchant, search by their official name or display name.

Account ID

The unique identifier for the operational account used for fund settlements. A single merchant can have multiple account IDs.

Created By

The user who created the app.

Created At

The creation time of the app.

Edited By

The user who last edited the app.

Edited At

The time of the last edit.

Null Field

Filters for records with empty fields. Allows filtering for null values in Candidate Status and App Keywords fields.

You can view details, activate or deactivate a service from the Actions column.

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Refer to the following table for details of each action:

Actions

Description

Details

Click to open the SERVICE_NEW details page.

Activate

Visible for deactivated apps. This action initiates the activation approval workflow. The SERVICE_NEW is activated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Deactivate

Visible for activated app. This action initiates the deactivation approval workflow. The SERVICE_NEW is deactivated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Delete

Available when the app status is Pending Submission or Deactivated.

Edit Tags

Visible to ASAP Admin only. This action appears when the status is Pending Risk Check/Activated/Deactivated/Deactivated — Risk Check Failed, and opens the AI tagging page upon being clicked.

Create a service

To create a service, take the following steps:

  1. Navigate to Asset > Supply Management > Supply List > SERVICE_NEW, then click Create in the top-right corner.

Screenshot 2026-01-15 at 5.15.37 PM.png

Alternatively, navigate to Asset > Merchant Growth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the SERVICE_NEW tab, and click Create.

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  1. Complete the required information on the Create Service page.

Note:

  • The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.
  • The newly created app will appear on the app list after submission. If not, refresh the page.
  • For first-party and second-party service providers, identify the corresponding merchant entity and account ID before creating the app. For example, in the Alipay+ HK, the merchant entity for Amap Taxi is ALIPAYHK, and its account ID is the ID used for signing and settlement in Hong Kong.

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For detailed explanation of each field, see the following table:

Field name

Description

Associate App

Select Yes if the service is associated with an app. Otherwise, select No. This field is mandatory and cannot be edited. When an app is associated, some fields below will automatically inherit its values.

App Name

If the service is associated with an app, App Name must be entered and cannot be edited.

Merchant Name

Enter and select the name of the merchant. If the service is associated with an app, this field will automatically inherit its values and cannot be edited.

Account ID

The unique identifier for the operational account used for fund settlements. A single merchant can have multiple account IDs.

App Type

Only available if an app is associated and the app type is Inherited from the associated app.

Service Name

Enter a service name up to 1024 characters.

Service Description

Enter the details up to 5000 characters.

Link URL

Enter a link that starts with http:// or https:// up to 2048 characters.

Service Logo

Mandatory for Traditional Chinese and optional for other language configuration. The logo should fit the following requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 180 x 180 px.
  • Maximum size: 1 MB

This field is inherited from the associated app, but can be edited. If no app is associated, it must be entered manually.

Service Provider Type

Select the service provider type:

  • First-party for services operated by AlipayHK.
  • Second-party for services operated by Ant Group, such as Alipay+ Rewards and Alipay+ Voyager.
  • Third-party for external services, such as DiDi.

If associated with an app, the value is inherited and cannot be edited. If not associated with an app, the field must be entered manually.

Category

Enter the corresponding category. This field is inherited from the associated app, but can be edited. Double-click to enter the category from the previous level. If no app is associated, it must be entered manually.

Service Image

Optional. The image size should follow the below requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 300 x 300 px
  • Maximum size: 1.5 MB

Service Time

Optional. Select the service time with the dropdown option:

  • Daily Service Hours: If operating hours vary daily, select this option and enter Monday to Sunday hours.
  • 7×24: Service operates 24 hours a day, 7 days a week.
  • Specific Service Dates: If long-term service dates apply, select this option and enter date and time.

This field is inherited from the associated app, but can be edited. If no app is associated, it must be entered manually.

Service Provider

Optional. Enter the service provider's name. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

Available for Search

Optional. Select Yes if the app can be searched by users. Otherwise, select No.

Keywords

Optional. The default language is Traditional Chinese, and it also supports English and Simplified Chinese if you want to add more languages. The AI model will recommend keywords based on the other fields you have entered. You can edit these recommendations manually.

Service Location

Optional. Select Global for worldwide service. If the service is limited to specific areas, select the Specific Region. Multiple selections are allowed. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

Main Title

Optional. Enter a descriptive title for marketing scenarios up to 5000 characters. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

Subtitle

Optional. Enter a descriptive subtitle for marketing scenarios up to 5000 characters. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

  1. After filling in the fields correctly, click Save to submit the content for activation approval. Once approved, the service undergoes a risk check. If it passes, the service will be activated.

Edit a service

To edit a service, navigate to Asset > Supply Management > Supply List > SERVICE_NEW, then click Details to start.

Screenshot 2025-10-21 at 7.44.39 AM.png

Alternatively, navigate to Asset > Merchant Growth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the SERVICE_NEW tab, and click Details.

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On the SERVICE_NEW detail page, click Edit Basic Info to open the editing page.

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After filling in the fields correctly, click Save and Submit to submit the changes for activation approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

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You can discard a candidate service while it is in any of the following statuses:

  • Pending Submission
  • Rejected by Risk Check
  • Approval Rejected

Discarding a candidate permanently deletes its data. Discard candidates when they are no longer needed.

Activate a service

To activate a sevice, navigate to Asset > Supply Management > Supply List > SERVICE_NEW, then click Activate to start.

Screenshot 2026-02-13 at 10.40.53 AM.pngA confirmation dialog will appear. Click Activate to initiate the approval request.

image.png

Deactivate a service

To deactivate a sevice, navigate to Asset > Supply Management > Supply List > SERVICE_NEW, then click Dectivate.

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A confirmation dialog will appear. Click Dectivate to initiate the approval request.

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Other wallets

Manage app

To manage apps, log in to the ASAP console and go to Asset > Supply Management > Supply List > APP.

Note:

  • Only ASAP operators and wallet admins can create, edit, activate, deactivate, or delete an app.

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The page lists all app supply records under the current tenant and supports searching by the fields described in the following table:

Field Name

Description

App ID (Internal)

The auto-generated app ID by the ASAP platform.

App Name

The manually-entered name of the app.

App ID (External)

The manually-entered app ID.

App Category

The manually-entered category of the app. Allows selecting multiple categories.

App Keywords

The manually-entered keywords. Supports Traditional Chinese, English, and Simplified Chinese.

Status

The status of the official version:

  • Pending Submission: Content is waiting to be submitted for approval.
  • Activation Under Review: Content has been submitted for activation and is awaiting review.
  • Pending Risk Check: Content has passed manual approval and is awaiting risk check.
  • Activated: Content is activated and can be delivered.
  • Deactivation Under Review: A deactivation request has been submitted and is awaiting review.
  • Deactivated: Content has been deactivated and cannot be delivered.
  • Deactivated - Risk Check Failed: Content did not pass the risk check, and has been deactivated and cannot be delivered.

Candidate Status

The status of the candidate copy created when editing the official version:

  • Pending Submission: The candidate version is waiting to be submitted for approval.
  • Under Review: The candidate version has been submitted and is awaiting approval.
  • Approval Rejected: The candidate version was rejected and can be edited and resubmitted.
  • Pending Risk Check: The candidate version has passed manual approval and is awaiting risk control inspection.
  • Rejected by Risk Check: The candidate version failed the risk check and was rejected. It can be edited and resubmitted.

Merchant Name

The name of the merchant who owns the app. To find a specific merchant, search by their official name or display name.

Merchant ID

The ID of the merchant who owns the app. To find a specific merchant, search by their official name or display name in Merchant Hub.

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Created By

The user who created the app.

Created At

The creation time of the app.

Edited By

The user who last edited the app.

Edited At

The time of the last edit.

Null Field

Filters for records with empty fields. Allows filtering for null values in Candidate Status and App Keywords fields.

You can view details, activate, or deactivate an app from the Actions column.

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Refer to the following table for details of each action:

Actions

Description

Details

Click to open the APP details page.

View Services

Open a pop-up displaying the services linked to the app. The button is disabled if no services are linked.

Activate

Visible for deactivated apps. This action initiates the activation approval workflow. The app is activated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Deactivate

Visible for activated app. This action initiates the deactivation approval workflow. The app is deactivated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Delete

Available when the app status is Pending Submission or Deactivated. Deletion is only allowed if all linked services are in a deactivated state. When an app is deleted, all its linked services are deleted as well.

Edit Tags

Visible to ASAP Admin only. This action appears when the status is Pending Risk Check/Activated/Deactivated/Deactivated — Risk Check Failed, and opens the AI tagging page upon being clicked.

Create an app

To create an app, take the following steps:

  1. Navigate to Asset > Supply Management > Supply List > APP, then click Create in the top-right corner.

4.png

Alternatively, navigate to Asset > Merchant Growth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the APP tab, and click Create.

Note: When creating an app from the merchant hub, the Merchant Name field defaults to the current merchant and cannot be edited.

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  1. Complete the required information on the Create App page.

Note:

  • The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.
  • The newly created app will appear on the app list after submission. If not, refresh the page.

image.png

For detailed explanation of each field, see the following table:

Field Name

Description

Merchant Name

The name of the merchant who owns the app. Select an existing merchant from the dropdown list. It cannot be edited.

APP Type

Select Mini Program if it is an ASAP platform mini program; select H5/Native App for others.

App ID (External)

Required for international mini program apps. Enter App ID for transaction attribution.

App Name

Enter a unique name up to 1024 characters.

App Description

Optional. Enter the details up to 5000 characters.

Link URL

Enter a link that starts with http:// or https:// for the mini program or H5/native app. Up to 2048 characters allowed.

Yes

App Logo

Mandatory for Traditional Chinese and optional for other language configuration. The logo should fit the following requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 180 x 180 px.
  • Maximum size: 1 MB

Service Provider Type

Optional. Select the service provider type:

  • First-party for services operated by wallet.
  • Second-party for services operated by Ant Group, such as Alipay+ Rewards and Alipay+ Voyager.
  • Third-party for external services, such as DiDi.

Category

Select the corresponding category.

App Image

Optional. The image size should follow the below requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 300 x 300 px
  • Maximum size: 1.5 MB

Service Time

Optional. Select the service time with the dropdown option:

  • Daily Service Hours: If operating hours vary daily, select this option and enter Monday to Sunday hours.
  • 7×24: Service operates 24 hours a day, 7 days a week.
  • Specific Service Dates: If long-term service dates apply, select this option and enter date and time.

Service Provider

Optional. Enter the service provider's name.

Keywords

Optional. The default language is Traditional Chinese, and it also supports English and Simplified Chinese if you want to add more languages. The AI model will recommend keywords based on the other fields you have entered. You can edit these recommendations manually.

Service Location

Optional. Select Global for worldwide service. If the service is limited to specific areas, select the Specific Region. Multiple selections are allowed.

Main Title

Optional. Enter a descriptive title for marketing scenarios up to 5000 characters.

Subtitle

Optional. Enter a descriptive subtitle for marketing scenarios up to 5000 characters.

  1. After filling in the fields correctly, click Save to submit the content for activation approval. Once approved, the app undergoes a risk check. If it passes, the app will be activated.

Edit an app

To edit an app, navigate to Asset > Supply Management > Supply List > APP, then click Details to start.

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Alternatively, navigate to Asset > MerchantGrowth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the APP tab, and click Details.

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On the app detail page, click Edit Basic Info to open the editing page.

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After filling in the fields correctly, click Save and Submit to submit the changes for activation approval.

Note:

  • The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

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You can discard a candidate app while it is in any of the following statuses:

  • Pending Submission
  • Rejected by Risk Check
  • Approval Rejected

Discarding a candidate permanently deletes its data. Discard candidates when they are no longer needed.

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Activate or deactivate an appScreenshot 2026-02-13 at 4.35.49 PM.png

Navigate to Asset > Supply Management > Supply List > APP, then click Activate or Deactivate under the Actions column.

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A confirmation dialog will appear. Click Activate or Deactivate button to initiate the approval request.

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Manage service

To manage a service, log in to the ASAP console and go to Asset > Supply Management > Supply List > SERVICE.

Note:

  • Only ASAP operators and wallet admins can create, edit, activate, deactivate, or delete services.

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This page displays all services for the current tenant. Refer to the following table for each search field:

Field Name

Description

Service ID

A unique ID auto-generated by the ASAP platform.

Service Name

The manually-entered name of the service.

Service Category

The manually-assigned category of the service. Allows multiple selections.

App Name

The app associated with the service.

Service Keywords

The manually-entered keywords. Supports Traditional Chinese, English, and Simplified Chinese.

Status

The status of the official version:

  • Pending Submission: Content is waiting to be submitted for approval.
  • Activation Under Review: Content has been submitted for activation and is awaiting review.
  • Pending Risk Check: Content has passed manual approval and is awaiting risk check.
  • Activated: Content is activated and can be delivered.
  • Deactivation Under Review: A deactivation request has been submitted and is awaiting review.
  • Deactivated: Content has been deactivated and cannot be delivered.
  • Deactivated - Risk Check Failed: Content did not pass the risk check, and has been deactivated and cannot be delivered.

Candidate Status

The status of the candidate copy created when editing the official version:

  • Pending Submission: The candidate version is waiting to be submitted for approval.
  • Under Review: The candidate version has been submitted and is awaiting approval.
  • Approval Rejected: The candidate version was rejected and can be edited and resubmitted.
  • Pending Risk Check: The candidate version has passed manual approval and is awaiting risk control inspection.
  • Rejected by Risk Check: The candidate version failed the risk control inspection and was rejected. It can be edited and resubmitted.

Merchant Name

The name of the merchant who owns the app. To find a specific merchant, search by their official name or display name.

Merchant ID

The ID of the merchant who owns the app.You can search for the corresponding merchant ID in the list in Merchant Hub.

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Created By

The user who created the app.

Created At

The creation time of the app.

Edited By

The user who last edited the app.

Edited At

The time of the last edit.

Null Field

Filters for records with empty fields. Allows filtering for null values in Candidate Status and App Keywords fields.

You can view details, activate or deactivate a service from the Actions column.

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Refer to the following table for details of each action:

Actions

Description

Details

Click to open the SERVICE_NEW details page.

Activate

Visible for deactivated apps. This action initiates the activation approval workflow. The SERVICE_NEW is activated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Deactivate

Visible for activated app. This action initiates the deactivation approval workflow. The SERVICE_NEW is deactivated upon successful approval.

Note: The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.

Delete

Available when the app status is Pending Submission or Deactivated.

Edit Tags

Visible to ASAP Admin only. This action appears when the status is Pending Risk Check/Activated/Deactivated/Deactivated — Risk Check Failed, and opens the AI tagging page upon being clicked.

Create a service

To create a service, take the following steps:

  1. Navigate to Asset > Supply Management > Supply List > SERVICE, then click Create in the top-right corner.

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Alternatively, navigate to Asset > Merchant Growth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the SERVICE tab, and click Create.

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  1. Complete the required information on the Create Service page.

Note:

  • The Wallet Content Activation/Edit/Deactivation approval workflow must be configured beforehand.
  • The newly created app will appear on the app list after submission. If not, refresh the page.

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For detailed explanation of each field, see the following table:

Field Name

Description

Associate App

Select Yes if the service is associated with an app. Otherwise, select No. This field is mandatory and cannot be edited. When an app is associated, some fields below will automatically inherit its values.

App Name

If the service is associated with an app, App Name must be entered and cannot be edited.

Merchant Name

Enter and select the name of the merchant. If the service is associated with an app, this field will automatically inherit its values and cannot be edited.

App Type

Only available if an app is associated and the app type is Inherited from the associated app.

Service Name

Enter a service name up to 1024 characters.

Service Description

Enter the details up to 5000 characters.

Link URL

Enter a link that starts with http:// or https:// up to 2048 characters.

Service Logo

Mandatory for Traditional Chinese and optional for other language configuration. The logo should fit the following requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 180 x 180 px.
  • Maximum size: 1 MB

This field is inherited from the associated app, but can be edited. If no app is associated, it must be entered manually.

Service Provider Type

Select the service provider type:

  • First-party for services operated by AlipayHK.
  • Second-party for services operated by Ant Group, such as Alipay+ Rewards and Alipay+ Voyager.
  • Third-party for external services, such as DiDi.

If associated with an app, the value is inherited and cannot be edited. If not associated with an app, the field must be entered manually.

Category

Enter the corresponding category. This field is inherited from the associated app, but can be edited. Double-click to enter the category from the previous level. If no app is associated, it must be entered manually.

Service Image

Optional. The image size should follow the below requirements:

  • Format: JPG, PNG, or JPEG
  • Maximum dimensions: 300 x 300 px
  • Maximum size: 1.5 MB

Service Time

Optional. Select the service time with the dropdown option:

  • Daily Service Hours: If operating hours vary daily, select this option and enter Monday to Sunday hours.
  • 7×24: Service operates 24 hours a day, 7 days a week.
  • Specific Service Dates: If long-term service dates apply, select this option and enter date and time.

This field is inherited from the associated app, but can be edited. If no app is associated, it must be entered manually.

Service Provider

Optional. Enter the service provider's name. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

Keywords

Optional. The default language is Traditional Chinese, and it also supports English and Simplified Chinese if you want to add more languages. The AI model will recommend keywords based on the other fields you have entered. You can edit these recommendations manually.

Service Location

Optional. Select Global for worldwide service. If the service is limited to specific areas, select the Specific Region. Multiple selections are allowed. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

Main Title

Optional. Enter a descriptive title for marketing scenarios up to 5000 characters. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

Subtitle

Optional. Enter a descriptive subtitle for marketing scenarios up to 5000 characters. This field is inherited from the associated app, but can be edited. If no app is associated, it can be entered manually.

  1. After filling in the fields correctly, click Save to submit the content for activation approval. Once approved, the service undergoes a risk check. If it passes, the service will be activated.

Edit a service

To edit an app, navigate to Asset > Supply Management > Supply List > SERVICE, then click Details to start.

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Alternatively, navigate to Asset > Merchant Growth > Merchant Hub, click a merchant name to enter the merchant's content library, go to the SERVICE tab, and click Details.

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On the detail page, click Edit Basic Info to open the editing page.

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After filling in the fields correctly, click Submit, and a confirmation dialog will appear. The changes take effect after you confirm.

Note: Manual tags must be created in the Tag Management and associated with the app beforehand. Refer to the Tag Management for details.

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You can discard a candidate service while it is in any of the following statuses:

  • Pending Submission
  • Rejected by Risk Check
  • Approval Rejected

Discarding a candidate permanently deletes its data. Discard candidates when they are no longer needed.

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Activate a service

To activate a sevice, navigate to Asset > Supply Management > Supply List > SERVICE, then click Activate to start.

Screenshot 2026-02-13 at 10.40.53 AM.pngA confirmation dialog will appear. Click Activate to initiate the approval request.

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Deactivate a service

To deactivate a sevice, navigate to Asset > Supply Management > Supply List > SERVICE, then click Dectivate.

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A confirmation dialog will appear. Click Dectivate to initiate the approval request.

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Manage goods

To manage goods, navigate to Asset > Supply Management > Goods_New.

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Note: The goods attributes in Goods_New are different from the current supply. The old supply in the Goods will be migrated to Goods_New in the future.

View goods details

Take Digital Goods as an example, you can view all the created goods on the displayed page.

Following the steps below to view a good's details:

  1. Use filters such as Goods ID, Goods Name, Category, Keywords, Status, Merchant Name, Merchant ID or Edited At to search for a specific good. Then click Details under the Actions column.

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  1. On the View Goods page, you can view the SPU attributes, which are divided into two categories:
    • Basic Attributes: System-generated attributes that are non-editable and can only be managed through the Goods Attributes settings.
    • Custom Attributes: Defined and managed by merchants or ASAP Admin.

Click View SKU Attributes to access the SKU list under the SPU attribute.

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  1. The SKU List displays SKU name, price, status, and created time. Click Details under the Actions column to view more related information.

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  1. On the SKU Details page, you can view the SKU attributes. Similar to the SPU attributes, these are divided into two categories: Basic Attributes and Custom Attributes. image.png

Note: Tags are part of the SPU attributes, so they do not show in SKU lists or details page. However, mandatory SKU fields inherited from the SPU do appear in the SKU details page. Edit Tags and Add Tags for goods suppllies work the same way as for other supplies.

Manage other content types

For content types other than services, such as benefits and tickets imported via the API, you can only view their details and edit or add keywords and custom tags for them.

View content details

To view the details of content types excluding services, click the corresponding tab, such as Benefit, and click Details in the Actions column.

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Add keywords or custom tags

To add or edit keywords and custom tags for content types excluding services, take the following steps:

  1. On the Management page, click the corresponding tab, such as Sale_benefit under Goods.
  2. Locate the content item and click Add Tags in the Actions column.

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  1. On the subsequent page, configure the keywords and custom tags as needed. You can customize keywords or select AI-recommended keywords for the content item.

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  1. Click Save.

Note:

    • Once saved, any edits to keywords and custom tags for content types excluding services and campaigns (only available for AlipayHK) will apply immediately.
    • If you add keywords and custom tags for campaigns (only available for AlipayHK), the changes will take effect only after the submitted request is approved. This requires that AlipayHK has configured the Keywords & Custom Tag Edit process on the Admin > Approval Management > Approval Processes page.
    • You cannot add keywords and custom tags for content items in Under Review status.

Batch add tags

The Supply Management page also provides a functionality that allows you to add tags for your content assets in batches. For more information, see Batch add tags.